LEAP 2023

LEAP 2023 emerged as a transformative platform, epitomizing Saudi Arabia’s journey toward digitalization with the theme, “Our Innovative Nation for an Ambitious Future.” Tasked with managing 123 participating government entities, we ensured seamless collaboration and alignment, cementing the event’s reputation as a global tech phenomenon.

Our work centered on creating a compelling event brand image that symbolized the Kingdom’s aspirations and advanced its narrative on the global stage. Through the publication of 117 meticulously crafted articles, we amplified Saudi Arabia’s story, showcasing its technological evolution and placing it at the forefront of global innovation.

This strategic campaign elevated LEAP 2023 to a milestone event, reinforcing the nation’s ambition and innovation while resonating across international audiences.